Looping GIFs for The Brook's current website showing the ordering process, from ordering online to delivery. Working within brand guidelines, I used a friendly but sophisticated style in hand-drawn line drawings. These are the first characters associated with The Brook brand.
Instagram stories featuring product reviews, made using Canva.
A5 double-sided brochure for distribution at the IFE event to help attract industry buyers.
Brook Vegan Foods was nominated for an award in the Convenience Foods category at the event.
Canvas prints and layout design for The Brook's stall at the International Food and Drink Event in London this year, using visual language from the leaflet to direct traffic.
BELOW: wire-framing for the new website (still in development). Using my research into existing meal subscription brands, I created layouts and mapped out a shopping path starting with a basket building page. The basket will automatically open when the customer's 8-dish box is full. The customer is then directed through pages to choose order frequency, delivery dates, then on to checkout. I also designed vector icons to be used throughout the site.